Small Business Expo Miami

Small Business Expo Miami was celebrated on February 14, 2018. I had the privilege of speaking at the Small Business Expo 2018 in Miami. This event is a vital platform for entrepreneurs and small business owners to gain insights and tools for digital growth. The focus was on leveraging the web to help small businesses connect with customers and expand their reach.

The Power of Being Online

The web plays a crucial role in the growth of small businesses. It’s where people go to learn, discover, find, and buy things. Being online can significantly impact a business’s success. According to a study by Deloitte, businesses with an online presence had revenue growth four times higher over the last year. Additionally, they were three times more likely to have created jobs in the past year. This demonstrates the immense potential that an online presence holds for small businesses.

Workshop on Digital Marketing Strategies

During my workshop at the Small Business Expo, I covered essential topics such as search engine optimization (SEO), search engine marketing (SEM), content marketing, and social media marketing. The goal was to equip attendees with the knowledge and skills needed to reach potential customers online effectively. By implementing these strategies, businesses can enhance their visibility and engagement with their target audience.

Supporting Minority Business Owners

As the CEO of Digisults and a Google Digital Coach, I am passionate about helping business owners in underrepresented communities transition from traditional commerce to digital commerce. Providing services like Internet, digital marketing, multimedia, consulting, and training, I aim to empower minority business owners to thrive in the digital economy. My role involves guiding them through the complexities of digital transformation and helping them leverage online tools for growth.

Small Business Expo Miami Key Takeaways

The Small Business Expo 2018 in Miami was an incredible opportunity to share insights and strategies with a diverse audience. Entrepreneurs and business owners left the event with practical knowledge on how to improve their online presence. They also learned how to create effective digital marketing campaigns. The interactive sessions and real-life examples provided a comprehensive understanding of digital marketing’s impact.

Join Our Next Webinar

Don’t miss out on the chance to improve your online presence. Join our next free Google webinar to learn how to optimize your digital strategies and boost your sales. g.co/grow/digitalcoachfl