World Small Business Miami 2018: Innovation and Global Entrepreneurship
On October 26, 2018, I had the honor of being an official speaker at the “The XXI World Small Business Miami 2018” event. Organized by the U.S. Minority Chamber of Commerce, this event took place at the Hyatt Brickell Center Hotel in Miami Dade County, Florida. The theme of the event was “Inspiring Global Entrepreneurship through Innovation and Partnership”.
The Importance of the World Small Business Event
The World Small Business Miami 2018 is a significant event for entrepreneurs and small business owners worldwide. The main goal is to foster innovation and strategic partnerships. Attendees had the opportunity to learn from experts in various industries and connect with other entrepreneurs.
My Contribution as a Speaker
As a Google Digital Coach in Miami, I had the privilege of sharing knowledge and strategies on how small businesses can leverage digital tools to grow. In my presentation, I covered key topics such as:
- Search Engine Optimization (SEO): I explained how small businesses can improve their online visibility. By using SEO techniques, they can attract more traffic to their websites.
- Online Advertising: I discussed the use of Google Ads to reach a broader audience. I highlighted how these campaigns can be customized for different markets.
- Social Media: I shared strategies for using platforms like Facebook, Instagram, and LinkedIn. These networks are crucial for interacting with customers and building a solid brand.
- Google Tools: I introduced various free and paid tools that Google offers. These tools can help businesses improve their efficiency and productivity.
Google’s Contribution
Google has been a fundamental pillar in supporting small businesses through programs like Google Digital Coaches. This program provides resources and training to help businesses thrive in the digital world. During the event, I emphasized the importance of using these tools and resources to stay competitive.
World Small Business Benefits for Attendees
Attendees at the World Small Business Miami 2018 received valuable insights and practical strategies. They also had the opportunity to make meaningful connections with other entrepreneurs and industry leaders. The event also offered workshops and interactive sessions, allowing for a deeper learning experience.
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