VICENTE PIMIENTA
Public Figure, Author, Google Digital Coach
Vicente Pimienta is an accomplished and visionary Public Figure, Author and Google Digital Coach with a proven track record in leading high-impact marketing
strategies on a global scale. Specializes in enhancing brand visibility, developing innovative marketing campaigns,
and fostering customer loyalty. Experienced in orchestrating all aspects of brand marketing, from conceptualization
to execution, while ensuring alignment with comprehensive business objectives. Exhibits a unique blend of creative
and strategic thinking, enabling the development of marketing initiatives that not only resonate with target
audiences but also drive tangible business results. Skilled in cross-functional collaboration, effectively working with
teams across community, content, and partnerships to maintain brand consistency and message alignment.
PROFESSIONAL EXPERIENCE
Digisults., Doral, FL • Director of Marketing
- Led the strategic shift of client businesses from traditional marketing methodologies to digital platforms,
ensuring seamless integration and maximization of digital potential. - Devised and implemented comprehensive digital marketing strategies encompassing SEO, social media, and
online advertising, tailored to client-specific needs and objectives. - Cultivated strong, enduring relationships with a wide range of clients, providing bespoke digital solutions
and maintaining high levels of satisfaction and loyalty. - Utilized advanced analytics tools to monitor and report on campaign effectiveness, adapting strategies in
real-time to optimize outcomes and ROI. - Championed the digital transition for numerous high-profile clients, significantly enhancing their digital
presence and engagement. - Directed multiple acclaimed marketing campaigns, recognized for their innovative use of digital media and
impact messaging. - Drove substantial increases in client digital footprints, resulting in enhanced online visibility, engagement,
and measurable business growth.
Florida’s Grow with Google Digital Coach
Grow with Google Digital Coach
- Acted as the sole official Grow with Google Digital Coach in Florida for seven years, focusing on minimizing
the digital divide specifically within minority and underrepresented Black and Brown small business
communities. - Provided comprehensive training and guidance in digital strategies, empowering individuals and small
businesses to enhance their digital presence and business operations. - Initiated and led numerous community outreach programs aimed at educating and assisting minority
business owners in leveraging digital tools and resources. - Organized and facilitated workshops, seminars, and webinars on various aspects of digital marketing, online
business management, and technology utilization. - Offers personalized coaching sessions to entrepreneurs and business owners, helping them to develop
tailored digital strategies aligned with their specific business goals. - Collaborated with local business groups, chambers of commerce, and educational institutions to expand the
reach and impact of the digital coaching program. - Developed educational content, including guides, how-to articles, and video tutorials, to further support
and educate the community in digital skills. - Monitored and evaluated the effectiveness of training programs and initiatives, providing regular reports on
progress, challenges, and outcomes. - Significantly contributed to the growth and digital advancement of numerous minority and
underrepresented small businesses, evidenced by enhanced online presence and increased digital literacy. - Recognized for leadership and expertise in digital education, contributing to the wider efforts of bridging the
digital skills gap in the community. - Successfully expanded the digital coaching program, reaching a larger and more diverse group of business
owners and entrepreneurs, leading to increased program participation and engagement.
AWARDS – VICENTE PIMIENTA
- Recognized among the “Top 100 Marketing & Advertising Leaders” at MARsum & MADcon (Marketing and
Advertising Conference). - Honored with the “Digital Educator of the Year Award 2018” by the US Minority Chamber of Commerce.
- Recipient of the prestigious “Public Relations & Marketing Agency of the Year Award 2017.
SKILLS – VICENTE PIMIENTA
Marketing Strategy and Campaign Development. Digital Marketing and Advertising. Public Speaking
and Presentations. Internet Services and Solutions. Multimedia Production. Relationship Building and
Client Management. English. Spanish. Market Research and Consumer Insights. Brand Strategy and
Positioning. Data-Driven Decision Making. Customer Experience Enhancement. Content Marketing
and SEO Optimization. Social Media Strategy and Management. Lead Generation and Conversion
Rate Optimization. Marketing Analytics and ROI Measurement. Cross-Channel Marketing
Integration. Creative Direction and Brand Storytelling. Strategic Partnerships and Co-Marketing.
Product Launch and Go-to-Market Strategies. Marketing Automation and CRM Technologies. Budget
Management and Cost Optimization. Team Leadership and Talent Development. Influencer
Marketing and Community Engagement.
PUBLICATIONS BY VICENTE PIMIENTA
- ‘Website Centric Strategy’ Paperback – August 6, 2021, by Vicente Pimienta.
- ‘Online Marketing Essentials: The Missing Links…’ Paperback – September 28, 2016, by Vicente Pimienta.
MEDIA COLLABORATIONS
- CNN Español
- Univisión
- Telemundo’s Caso Cerrado
- Mega TV
- América TV
- NTN24
- Voz de América
- TV Marti
- Actualidad Radio
- Radio Caracol
- Z92.3 FM
- Cristina Radio SiriusXM